How to manage high-engagement users on WhatsApp? Help WhatsApp develop customer conversion
WhatsApp high-engagement usersis to doWhatsApp development customerThe most valuable group of people in the process. They are willing to read information, click on links, and reply to you. If such users are managed well, they will not just close a transaction, but may be a key entry point for long-term cooperation and even referrals.
It's a pity that many people don't know how to maintain these highly interactive users after they get them. Either they post too much and become annoying, or they become neglected and the relationship weakens. Let’s talk today,WhatsApp high-engagement usersHow to operate it in order to really helpWhatsApp development customerConvert more efficiently.
Highly interactive users are not the target of group messaging, they are assets that need to be maintained
After finding highly interactive users, many people still group them with ordinary users. This is actually wrong. Highly interactive users are those who are willing to interact with you. You cannot treat them as"A number on a list" and think of them as "potential friends who are willing to communicate with you."
What these users hate most is receiving a bunch of messages that are exactly the same as others. The more perfunctory you are, the more indifferent they become. Over time, these users who were originally willing to pay attention to you will become inactive.
Therefore, if you want toWhatsApp development customerIn the process of truly transforming them, the first step is to"Pull out" and operate alone.
Use the Digital Planet screening platform to find people worth operating
Of course, if you want to operate well, you must first screen accurately. useDigital Planet Number Screening and Detection Platform, you can use it based on user activity, online time, and whether to activateWhatsApp, whether there have been interactive behaviors and other dimensions, the realWhatsApp high-engagement usersFilter out.
The platform can also help you automatically label, such as"Clicked the link", "Replied", "Active within 7 days", etc., let you know at a glance who is worth focusing on.
For example, a teacher who went overseas to conduct course training screened out less than 100 students through the platform.500 highly interactive users spent only 30 minutes a day on one-to-one follow-up. As a result, nearly 80 students were converted within a month. Compared with the previous situation where I sent mass messages to thousands of accounts but no one responded, this kind of conversion is simply extremely efficient.
Three steps to operate highly interactive users, simple and effective
operationsWhatsApp high-engagement usersIt’s not complicated, the key lies in the rhythm and approach. Here is a practical three-step method:
Step 1: Talk about people first, then products
When you first identify high-interaction users, don’t send out product information right away. Start by talking about easy topics, industry trends, usage habits, and life interests, which can build trust.
Step 2: Provide valuable content
For example, if you are a clothing maker, you can send matching suggestions; if you are a course maker, you can send learning tips. These cannot just be"You want to buy", but "You may be interested", which makes it easier to generate long-term interaction.
Step 3: Establish a periodic interaction mechanism
Regularly push content, send regular greetings, and occasionally post small activities, so that people will not feel intrusive and can still stay in touch. Once a highly interactive user is disconnected, it will be troublesome to activate again.
An Australian brand that sells health products overseas uses this method to operate.More than 2,000 highly interactive users. They post small content every two weeks and invite live broadcasts once a month. As a result, the annual repurchase rate increased by 48%. WhatsApp development customers no longer rely on "new fans", but on "old customers".
How to judge operational effectiveness? It is enough to look at these three points
Operation is not just done, but depends on whether it has any effect. You can judge from these three aspects:
Has the response rate increased?
If you sent messages before and no one responded, now more and more people will reply after you post content."Haha" or "interested" means that the operation direction is correct.
Has the conversion rate increased?
Will highly interactive users be willing to pay in the future? If you are willing to change from consultation to placing an order, it means that you have entered the trust zone.
Are there many customer recommendations?
If high-interaction users operate well, they will even introduce you to others. This kind of referral is the most valuable result.
The Digital Planet platform can also use data tracking to let you see the changes after each interaction, such as which users often open content and who has been idle recently. You need to be reminded to help you continue to optimize your operation strategy.
High interaction does not mean stable interaction, continuous maintenance is the key
Don’t think that one interaction is enough.WhatsApp high-engagement usersThe enthusiasm will also beTo "cool down", if you do not contact or provide fresh content for a long time, users who were originally willing to chat will become silent.
So maintaining rhythm is important. You can make a simple plan:
lLight interaction every week (a greeting, a link, a picture)
lRe-interaction every month (an exclusive offer, a live broadcast event)
lBenefits once a quarter (small gift pack, lottery, thank you card)
Let users know that you are still here, and it is not a hard sell, but a sincere interaction. They will naturally be willing to stay and chat with you, and they will be more likely to place an order at the right time.
fromFrom “willing to chat” to “willing to buy”, highly interactive users are the bridge
WhatsApp development customerNot by tools alone, nor by sending a group message at once, but by establishing connections. Highly interactive users are the shortest and most direct bridge between you and your customers.
Find the right person, have a dialogue, and continue operations, this is how customers can start fromThe real way to turn "interested" into "pay for something". The starting point of this path is to accurately screen out and maintain theseWhatsApp high-engagement users.
If you haven’t started running them systematically yet, now is the perfect time. Got itDigital Planet Number Screening and Detection Platform, you don’t need to guess or take chances, you just need to make precise actions based on the data, and customer development will be easier, more stable, and more likely to repurchase. When highly interactive people stay, conversion will naturally follow.
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digital planetis a world-leading number screening platform that combinesGlobal mobile phone number segment selection, number generation, deduplication, comparison and other functions. It supports customers worldwideBatch numbers for 236 countriesScreening and testing services, currently supports40+ social and apps like:
The platform has several features includingOpen filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, precise filtering, duration filtering, power-on filtering, empty number filtering, mobile phone device filteringwait.
Platform providesSelf-screening mode, generation screening mode, fine screening mode and customized mode, to meet the needs of different users.
Its advantage lies in integrating major social networking and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.
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