DoingWhen ICICI Bank's related business expansion, whether it is promoting credit products, inviting account opening, pushing insurance plans, or providing financial management services, what can be converted in the end must beActive users. However, the mobile phone number data on the hands of enterprises is often unprocessed, and it is not clear which users are registered and actively used.ICICI Bank serves real customers, which are just silent data or even empty numbers. This article will introduce in detail how to passMobile phone number detection method, batch filteringICICI Bank Active Users, and with the help of the digital planet number screening and detection platform, efficiently improve data hit rate and conversion efficiency.
Active users are the ones worth marketing.The same is true for ICICI Bank
In the banking scenario, the return on investment of inactive users is very low. for example:
lCredit card promotion: Active users are more likely to accept invitations and complete applications
lLoan invitation: Only active accounts have a transaction or credit basis
lFinancial product recommendations: Inactive users are almost unacceptable
lDigital banking services: Only frequent loginOnly users of the app have the habit of using it
Therefore, the starting point of all marketing actions is not to ask"How much data is there?" Instead, ask:Are these people active? They're still using itICICI Bank?”
Traditional verification methods are difficult to determine whether the user is active or the target customer
You may have tried some ways to judge user quality, such as:
lData source channel: I believe that registration page data is more accurate than advertising pages
lLook at historical behavior records: But often time is long and lacks updates
lRandomly test the response status of mobile phone numbers, but the sample is too small and not representative
There is a common problem with these methods:It does not have batch processing capabilities and cannot perform large-scale precise screening.
Especially when facing tens of thousands or even hundreds of thousands of mobile phone numbers, if you cannot identify them with one click"Registered + Active" ICICI Bank users will only continue to lose marketing resources.
How to output the digital planet number filtering detection platform"Active + Register" tag
Digital Planet Platform provides banking scenariosThe "Number Filtering and Detection" function is specially used to identify whether a large number of mobile phone numbers have registered ICICI Bank and to mark the user's activity level.
Platform output capabilities include:
lRegistration status recognition: Is it already thereICICI Bank Registration/Binding Account
lUser activity judgment: Active judgment based on bank usage behavior, system response, recent activities/Low active
lTag structure output: Each mobile phone number comes with"ICICI Status + Active Status" field, such as:
¢Registered+ Highly active
¢Registered+ Low active
¢Not registered
¢Empty number/ Shutdown / Invalid number
lHigh batch processing efficiency:supportConcurrent detection of 100,000+ mobile phone numbers, complete results are available in an average of 5 minutes
lCan be exported by active level, used for subsequent classification orCRM tag management
Batch inspection operation steps and label instructions: registration, deactivation, active, empty number
The operation process is as follows:
Step 1: Prepare the data
lOrganize the list of mobile phone numbers and support mixed number segments and national area code formats
lSave asExcel or CSV file, fields are uniformly used as mobile number columns
Step 2: Upload to the platform
lLog in to the digital planet and enter"Number Filter Detection" module
lUpload data files, the system automatically cleans empty numbers, wrong formats, and repeated numbers
Step 3: Select the detection target
lCheck"ICICI Bank Registration Status Detection" + "Activity Tag Output"
lThe system will check whether to register in turnICICI Bank, and determine whether the account is open for use recently or has an active signal
Step 4: View and export filter results
lThe system returns labeled results, which can be filtered out"Registered + Highly Active" as the main marketing group
lYou can also place it in layers by label: for example"Low Active" group push activation activities
Application examples: Accurate conversion performance in insurance, e-commerce, and financial management promotion
Insurance applications
A health insurance platform plans toICICI customers recommend annuity products, with the proportion of high activeness in the original data being less than 30%. After passing the Digital Planet screening, only the "Registered + Highly Active" group was used for promotion, with the click-through rate increased from 1.9% to 5.7%, and the customer intention increased by more than 2 times.
E-commerce installment cooperation
E-commerce platform hopes andICICI customers conduct joint promotion of installment interest-free activities. After screening, it was found that a large number of the numbers were not real bank users. After excluding non-registration and low-active accounts, the number of activity applications increased by 38%.
Financial investment
The fund distribution platform hopes to launch high-net-worth financial services and is screening outAfter ICICI's highly active users, they only sent text messages and emails to this group of people, and the final reservation conversion rate reached 7.2%, the highest in the past six months.
Conclusion
Not every mobile phone number is worth your money to reach. onlyThe "registered + highly active" ICICI Bank customers are the high-value users who can truly generate conversions.
Using digital planet numbers to filter and detect the detection platform does not require you to make a manual judgment or test it one by one. Just a form and a few minutes will help you:
lRemove empty numbers, duplicate numbers, invalid numbers
lFind out the real oneICICI Bank Users
lJudge who is the real active
The cleaner the data, the clearer the results. You only need to sift once to know how to spend money next. Try it now and spend your marketing budgetFor those who are "worth spending".
Digital PlanetIt is a world-leading number screening platform that combinesGlobal mobile phone number segment selection, number generation, deduplication, comparison and other functions. It supports global customersBulk numbers from 236 countriesFiltering and testing services, currently supportedMore than 40 social and apps, such as:
The platform has several features, includingOpen filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, accurate filtering, duration filtering, power-on filtering, empty number filtering, mobile device filteringwait.
Platform providesSelf-sieve mode, sieve mode, fine-sieve mode and custom mode, to meet the needs of different users.
Its advantage lies in the integration of major social and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.
You can use the official channelt.me/xingqiuproGet more information and verify the identity of business personnel through the official website. Official Businesstelegram:@xq966
(Warm reminder: You must identify the username when searching for the official customer service number on Telegramxq966), you can also verify through the official website:https://www.xingqiu.pro/check.html, confirm whether the business you are in contact with is a planet official
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