How to detect whether the WhatsApp group sending number is active and improve the WS reach rate

This article will focus on "how to detect whether a WhatsApp mass sending number is active" and provide a set of practical methods to help operators optimize the reach effect and improve mass sending conversion efficiency.

existWhatsApp private domain is in operation,Group sending functionIt is an efficient tool to open up the initial dialogue between users. The key to the effect of mass messaging is not the content itself, but:Are you sending it to active users?

Many teams are working onWhen WS reaches (systematic customer acquisition through WhatsApp), a basic but important link is ignored -Number activity detection. Even if the number is registeredIf WhatsApp is not online for a long time, is down, shut down, or silent, it will also lead to contact failure, extremely low response rate, and even account bans and other risks.

This article will focus on"How to detect whether a WhatsApp mass message number is active" provides a set of practical methods to help operators optimize reach and improve mass message conversion efficiency.

 

Why do we need to check the number activity before sending in bulk?

Common failure types in WhatsApp group messaging scenarios include:

lMessage not delivered (user device is not online)

lThere is no response to the message for a long time (the user has abandoned the account or uses it silently)

lA high proportion of failures results in the account being restricted or temporarily banned.

In the final analysis, it is all because there are a large number ofInactive number. Although this type of number is technically"Available", but actually "unreachable", resulting in a waste of resources.

From experience, if the proportion of inactive numbers in the list exceeds30%, will directly lead to the following problems:

lThe mass sending failure rate is high and the system triggers abnormal monitoring

lThe reputation of the sending account decreases and human-computer verification is frequently triggered.

lLow customer response rate affects overall operational judgment

lLower the reception success rate of subsequent real users

 

How to define"Active WhatsApp user"?

Not registeredA WhatsApp number can be called an "active user". Before sending a group message, you should focus on determining the following status:

lIs it online?: Have you logged in recently?WhatsApp

lIs there a device receipt?: Whether the information can be received and read smoothly

lWhether to use a real device: Non-virtual card, non-emulator, multi-open risk environment

lWhether you have social behavior: Such as avatar, nickname, status, recent interaction traces, etc.

lWhether to access stable network: Commonly seen when overseas users are disconnected from the signal network for a long time.

Manual judgment of this information is extremely inefficient and requires the assistance of specialized tools.

 

Detection method: Use platform tools to achieve batch active identification

In order to accurately identify the"Active number", the mainstream method is to useNumber detection platformPerform batch pre-judgment processing. Taking Digital Planet as an example, this can be accomplished through the following steps:

1. Batch upload number list

supportCSV, TXT format, it is recommended to use a unified format before uploading (with country code, such as +60123456789)

2. Check the detection dimensions: registration status + active status + risk number identification

The system can detect whether the number is registeredWhatsApp, whether it has recent activity traces, and whether it is a high-frequency complaint account.

3. Obtain the test results and filter the numbers whose status is "Registered + Active"

The exported results include a status field, and users can directlyThe "Active ID" field filters out high-quality available numbers.

4. Import the mass sending system to execute sending

Filtered highly active numbers can be importedThe WhatsApp group messaging system is the first target to be reached, and will be progressively developed in subsequent layers.

 

How to use activity detection in different business types?

Cross-border e-commerce

You can first filter out active users asTo "high potential customers", send coupons, new notifications, etc. in a centralized manner to increase the response rate.

Lead Outbound Team

Avoid wasting agent resources by calling inactive users and prioritize processing."Online + real device" users improve the connection rate.

Education and training/course marketing

Before sending the first batch to cold-start users, check the status first and only sendA list of "online + recent interactions" is sent.

Service-oriented enterprise

Used for customer notifications, after-sales follow-up visits, etc., it is easier for active users to provide feedback and reduce customer churn.

 

How to judge whether a testing platform is reliable?

When choosing an activity detection platform, you should pay attention to the following points:

lWhether it has the ability to simulate and detect real equipment: Can detect the login status instead of just judging the format

lWhether to support overseas operators: Especially the number segment compatibility in non-mainstream markets such as Southeast Asia, Latin America, and Africa

lWhether to mark risk number or virtual card: Can virtual devices and abnormal registration environments be identified?

lWhether standard fields can be exported: Such as status tags, active tags, registration tags, etc., to facilitate subsequent filtering and use

lWhether to support batch operations and fast processing: Is the processing efficiency above 10,000 levels stable?

 

Build a complete"Active User Group Distribution Process"

1.collection/Import customer mobile phone number

2.Use Digital Planet to detect active and registered status

3.The filter status is"Active + registered + non-risk account" users

4.Introduce mass messaging system to perform first round of contact

5.Based on the feedback results, we will send it twice in different layers or transfer it to manual follow-up.

This model has been verified by a large number of cross-border teams and can significantly improveWhatsApp group message hit rate and reply rate.

 

Conclusion

WhatsApp group messaging is not just about sending messages;Send to the right person. and"Whether the number is active" is the fundamental indicator that determines this.

With the help of professional testing platforms such as Digital Planet, companies can make judgments in advance before mass distribution.Reduce failures, reduce risks, and increase conversions. This step is not complicated, but it is extremely important.

Start testing your customer list now and make yourWhatsApp group sending has been upgraded from "indiscriminate sending" to "high hit and reach".

 

digital planetis a world-leading number screening platform that combines Global mobile phone number segment selection, number generation, deduplication, comparison and other functions. It supports customers worldwideBatch numbers for 236 countriesScreening and testing services, currently supports40+ social and apps like:

whatsapp/line, twitter, facebook, Instagram, LinkedIn, Viber, zalo, binance, signal, skype, DISCORD, Amazon, Microsoft, Truemoney, Snapchat, kakao, Wish, GoogleVoice, Botim, MoMo, TikTok, GCash, Fantuan, Airbnb, Cash, VKontakte, Band, Mint, Paytm, VNPay, Moj, DHL, Okx, MasterCard, ICICBank, Byb Wait.

The platform has several features including Open filtering, active filtering, interactive filtering, gender filtering, avatar filtering, age filtering, online filtering, precision filtering, duration filtering, power-on filtering, empty number filtering, mobile device filteringwait.

Platform provides Self-screening mode, generation screening mode, fine screening mode and customized mode, to meet the needs of different users.

Its advantage lies in integrating major social networking and applications around the world, providing one-stop, real-time and efficient number screening services to help you achieve global digital development.

You can find it on the official channelt.me/xingqiuproGet more information and verify the identity of business personnel through the official website. official businesstelegram:@xq966

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