In the era of batch customer acquisition, who is more suitable for marketing through Telegram’s active screening system

Many people who have just entered the cross-border marketing industry will focus onOn "traffic scale". As long as the number of Telegram groups continues to increase, it feels like the marketing base is constantly expanding. But when they actually started promoting, many teams discovered a problem: although there were many people in the group, there were very few people who actually chatted and interacted.

After the message was sent out, the reading volume was not high and the number of inquiries was not large. This is not uncommon, and the reason is often not marketing content, but user quality. Many accounts are not used frequentlyTelegram, some have not even logged in for a long time.

As cross-border marketing enters the stage of bulk customer acquisition, more and more teams are beginning to useTelegram sieve active systemto identify real users. By filtering active accounts, marketing messages can reach people who are truly online, thereby increasing interaction and conversion rates.

Why Telegram has become an important customer acquisition channel

In overseas social platforms,Telegram has a very stable user base. Many industries are using Telegram for community operations, such as cross-border e-commerce, encryption industry, online education, and overseas social communities.

Compared with other platforms,Telegram communities are more convenient to establish and spread faster. Therefore, many teams will continue to acquire users through advertising, activities, or community fission.

As time goes by, the team will have more and more user data. Some teams have even accumulated tens or even hundreds of thousands of user contact information. But as the user scale expanded, another problem gradually emerged: user activity was uneven.

If the proportion of silent accounts in the list is too high, it will be difficult for the marketing message to be effective.

New problems faced by bulk customer acquisition

During the batch customer acquisition stage, many teams will encounter three problems.

The first problem is that user quality is difficult to judge. A large number of accounts are pulled into the community, but it is difficult to know which users are truly active.

The second problem is the decline in marketing efficiency. When promotional information is sent to a large number of silent accounts, the interaction rate will be significantly reduced.

The third problem is that the community atmosphere is not active enough. Too many silent users will reduce the frequency of group chats and make it difficult for new users to participate in interactions after entering the community.

If these problems are not solved, it will be difficult for community operations to continue to grow.

The important role of active screening systems

The core function of Telegram's active screening system is to help the team identify real active users. By checking the account status in batches, you can quickly determine which users have long-term active accounts.

After the screening is completed, the team can sort out active users for marketing promotion and community operations. In this way, marketing messages will reach more users who are truly online.

For cross-border marketing teams, this step is very critical. Because marketing effectiveness often depends on user quality, not user quantity.

Many teams will notice a change after completing the screening activity: although the number of lists has decreased, the interaction rate has increased significantly.

Which marketing scenarios need to be actively screened

In actual marketing, many scenarios require the use ofTelegram filter is active.

For example, in community operations, if the group members are more active, the chat atmosphere will be more active, and it will be easier for new users to participate in discussions after joining.

In event promotion, screening active users can increase event participation rates. Because these users are more likely to see the message and participate in the activity.

In cross-border customer acquisition, screening active accounts can also improve marketing efficiency. Marketing messages are more likely to get responses when they are sent to people who are actually online.

Therefore, many teams will conductTelegram filter is active.

Active combination of community operations and screening

many successfulTelegram communities all have one thing in common: a high proportion of active users. There are people in the group chatting, sharing information or participating in activities every day.

And when there are too many silent accounts in the community, the frequency of chats will decrease. After new members join the group, if they see few people talking in the group, they will probably not participate in the interaction.

passTelegram filters activity and can concentrate active users in core communities. This will not only increase the interaction rate, but also make the community atmosphere more stable.

Many cross-border teams will establish two different types of groups: one is the core group, whose members are mainly active users; the other is the ordinary group, which is used to store all users.

This structure can make community operations more efficient.

How Digital Planet supports large-scale screening

In actual operation, when the user list reaches thousands or even tens of thousands, manual screening is almost impossible to complete. Therefore, many teams will use screening systems to complete batch testing.

Digital Planet is a global number screening platform that supportsTelegram account status identification can help determine whether the user has an active account. The platform currently supports number screening capabilities in 244 countries around the world, which is very convenient for teams doing cross-border marketing.

Through batch testing, the team can compile a list of active users in a short period of time and then carry out marketing promotions. This can not only increase the interaction rate, but also reduce ineffective promotion.

Active screening has become a marketing habit

along withTelegram marketing is becoming more and more mature, and many teams have adopted active screening as a fixed process. Before any promotion is carried out, user data will be sorted to confirm which accounts are active users.

When the user list is clearer, the marketing strategy will be more precise. The message reach rate has increased, the interaction rate has increased, and the community operation has become more stable.

For teams that are doing overseas customer acquisition, do it firstThe Telegram filter active test can often quickly tell the quality of the list. By screening real active users and then conducting marketing promotions, the effect will usually be more obvious.

In the era of batch customer acquisition, optimizing the user structure is often more important than blindly expanding the scale. Batch testing through screening platforms like Digital Planet can also make the entire marketing process more efficient.

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