LINE active user screening, who is more worthy of contacting first when all accounts are in use?

FinishAfter filtering LINE's active users, if many accounts show recent use, the real headache is no longer "which accounts are active" but "who should be contacted first".

Active can only mean that the user has recently usedLINE cannot directly represent that the other party is waiting for news, nor can it prove that the user has intention to purchase the product. To arrange a more reasonable contact sequence, you also need to combine customer relationships, recent interactions, number sources and authorization status.

A more practical sequence is: first look at the relationship between the customer and the business, then look at the last interaction, and then refer to the data detected by Digital PlanetLINE active status, the completeness of avatar, nickname and other information is considered last.

An active account is only a condition for entry

via digital planetLINE activation and activity detection can first distinguish between accounts that have not been activated, have no signs of use for a long time, and have been active recently.

This step can reduce the time invested in invalid entries, but it cannot directly complete customer sorting.

one for daily useSomeone on LINE may have never heard of your product; another person who only logs in a few times a week may have just submitted an inquiry and is waiting for a quote. Just looking at the level of activity, the former may be ranked higher, but it is usually the latter that should be contacted first.

so,LINE active status is more suitable as a reference for "whether the current entrance is available" rather than directly as a conclusion of "customer value".

First check whether the customer has a real business relationship

When accounts are active, the first priority should be customer relations.

Customers who have recently taken the initiative to inquire, are waiting for quotations, have unfinished orders, or have after-sales needs should be ranked first. Because these users have expressed their current needs through actual behavior, whether they use it every dayLINE is not the most important condition.

Old customers who have completed transactions, agreed to receive service notifications, and have interacted recently can be placed on the second level. Although this type of customer is not necessarily purchasing, the two parties have established a normal business relationship and the communication background is relatively clear.

Users who just left their number in the advertisement and have not yet generated any inquiries can continue to combineFilter by LINE active status, but should not be queued in front of customers waiting for service.

Numbers from unknown sources, whose identity cannot be confirmed or which do not have authorized records, even if the Digital Planet test showsLINE has been very active recently, and it is not suitable to directly enter the priority contact range.

Recent interaction time is more specific than simply active

LINE active status shows that the user is using the platform, and the most recent interaction time shows when he has been in contact with the current business.

These two times cannot be confused.

User logged in todayLINE, but the last consultation occurred two years ago, which shows that the platform entrance is still active, but it does not prove that the original demand still exists. Another user just submitted a form yesterday. Even if the LINE activity is not as high as the former, it is more worthy of priority.

When sorting data, you can keep the last consultation, last reply, last order and last inspection time. Obtained through Digital PlanetLINE activity results should be judged together with these times.

Generally speaking, recent proactive consultation andCustomers who remain active on LINE can be given priority; customers who have not consulted recently but have made transactions before can be scheduled for normal maintenance; active accounts that have not been interacted with for a long time need to first confirm whether the demand still exists.

Three active users, the order may be completely different

Suppose Digital Planet detects three users’LINE accounts have been used recently.

userA uses LINE every day, but the number comes from earlier advertising data. He has never responded to any messages and has not left any clear needs.

userB has used LINE in the past few days. He just submitted a consultation on the website yesterday and chose LINE as the reply method.

userC's activity level is average, but he completed an order a month ago and is currently waiting for after-sales processing.

If you only look atIn terms of LINE activity, user A may be ranked first. However, according to the actual business relationship, user C's after-sales needs should be dealt with first, user B's active consultation should be ranked later, and user A is not suitable to directly enter high priority just because he is active.

This example shows that activity is suitable to help determine the entry, and customer behavior determines the processing sequence.

When the active time is close, compare the source quality

Both customers have recent inquiries,The LINE account is also active, and you can continue to compare data sources at this time.

Users actively choose on the official websiteContact LINE, initiate a conversation through the customer service portal, or confirm receipt of LINE notifications in the order, the source will be clearer. Such users have clear communication expectations and are suitable for responding first.

If the number comes from earlier offline records, transferred from a partner, or from an unconfirmed channel, you need to check the authorization first. Even if Digital Planet shows that the account has been active recently, it cannot assume that the user is willing to receive messages.

Advertising sources also need to be segmented. A user who has just submitted the form and clearly selected the product for consultation has different intentions than a user who has only participated in the lottery once. Used by bothLINE, but the contact value is significantly different.

Therefore, when the active time is the same, users with clear sources, clear needs, and complete authorization are more suitable to be ranked first.

The avatar and complete information can only be placed at the back.

LINE accounts have avatars, nicknames and complete information, and often look more like real users. But this information cannot replace active status, nor can it replace customer needs.

Some users keep their old avatars for a long time but rarely use their accounts; some normal users value privacy and do not disclose their avatars or use simple nicknames. It is easy to judge the value based only on the completeness of the avatar."The information is good-looking" is mistaken for "more worthy of contact".

digital planet completedAfter filtering LINE active users, public information such as avatars can be used as assistance. When the customer relationship, interaction time, and active status of two users are close, the completeness of the reference materials will help manual identification.

Those without avatars should not be excluded directly, and those with avatars should not be automatically promoted to high-intention customers. The completeness of the information addresses the ease of identification, not purchase intention.

A simple priority order can be established

There is no need to design an overly complex scoring model, just judge it layer by layer based on several actual conditions.

The first ones to be processed are customers who are waiting for after-sales, order notification or clear reply. The next step is to actively consult in the near future and chooseUsers who use LINE as a means of communication. Then there are the old customers who have recently interacted and the Digital Planet test shows that LINE remains active.

I left my number earlier and there has been no recent interaction butUsers who are still active on LINE can be included in the review scope later. If the identity cannot be confirmed, the source is unclear, or there is no authorized number to contact, the priority will not be increased just because it is active.

If the number of users on the same tier is still large, compare the active time detected by Digital Planet. Those with more obvious signs of recent use are arranged at the front, and those that were active earlier are arranged at the back.

This order can ensure that important services are not crowded behind by activity data, and that all active accounts are not regarded as objects that need to be contacted urgently.

The detection times are different and the active results cannot be directly compared.

LINE active status changes over time. The reference value of recent activity detected one month ago is different from that of recent activity detected today.

If you need to compare users from different sources, it's better to use close detection times. digital planet completedAfter LINE activity is detected, the detection date should be recorded at the same time. Do not just save the word "active".

For short-term activities, you can use this unified test result to sort; for long-term saved numbers, you need to review them again before reusing them. After a customer changes their number, is out of service, or has their number reassigned, the oldThe LINE status may no longer correspond to the original user.

Historical numbers can also be checked for empty numbers through Digital Planet first. The number is still valid, check againLINE activation and active status; when the number has expired, there is no need to continue to arrange contact based on the original active record.

Active accounts should also control the frequency of contact

The account's recent activity means that users are more likely to see messages in a timely manner, and it also means that irrelevant information is more likely to disturb the other party.

Users who are already waiting for a reply from customer service should be processed as soon as possible; customers who clearly agree to receive notifications can send them as agreed; users who have not actively consulted or whose authorization is unclear should not continue to send marketing content just because they are detected to be active.

If the user does not reply, do not simply interpret it as an inaccurate activity detection. The user may have seen the message but not been interested, or may have been engaged in other matters. Active status solves the problem of platform usage and cannot replace customer attitude.

Digital Planet can helpFiltering for LINE activation, activity and related status allows limited processing time to focus on accounts that are still using the platform. What really determines who comes first is still customer relationships, need urgency and recent interactions.

When the accounts are all active, we will first deal with after-sales and customers who are waiting for replies, then deal with recent active inquirers, and then combine it with Digital PlanetLINE activity detection results are arranged for other users. Numbers whose origin is unclear, whose identity cannot be confirmed, or which have no authorization, even if they are very active, should not be put into the priority contact range.

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