Vantage account status identification makes it easier to screen people who open accounts on the trading platform.

数字星球支持Vantage账号开通筛选,可以对目标资料进行平台状态识别,从中筛出已经开通Vantage的用户。确认平台属性后,再根据用户所处的沟通阶段安排内容,比把所有财经兴趣用户放在同一个分组中更清楚。

Financial content subscribers, webinar attendees, and trading tool advisory users all appear to be related to investment topics, but they areFamiliarity with the Vantage platform is not the same. Some people have already opened Vantage accounts, some only pay attention to market information, and some are still in the understanding stage.

Digital Planet SupportVantage account opening screening can identify the platform status of target information and filter out users who have already opened Vantage. After confirming the platform attributes, it is more clear to arrange the content according to the communication stage of the users than to put all users with financial interests in the same group.

Users who are new to financial content

Such users may come from market information subscriptions, public courses, or financial content pages. They are interested in market conditions and investment knowledge, but do not necessarily useVantage platform.

To face this kind of target group, you can first use Digital Planet toVantage account status identification. After the screening is completed, users who have already opened the platform can receive content that is more relevant to Vantage's usage scenarios, while other users will continue to communicate according to the original information direction.

The content doesn’t need to introduce too many features at the beginning. Market dynamics, basic concepts and platform-related information are arranged separately, making it easier for users to find the parts they care about when reading.

The role of account identification at this stage is to further divide the broad financial interest group into platform users and ordinary content users.

Users who have participated in trading activities

The second type of users comes from online lectures, live events and special conferences. They have actively participated in trading-related content, and their level of attention to the platform and market is generally more clear.

After the event, you can sort out the registered users and actual participating users separately, and then use Digital Planet DetectionVantage account activation status. This preserves two pieces of information at the same time: whether the user actually attended the event and whether they have used Vantage.

Actually participate in activities and activateVantage users can receive follow-up content related to the theme of the event; registered users of the platform who only signed up can receive event reviews first; participants who have not opened the platform can continue to communicate according to the topics they originally paid attention to.

Even from the same event, different participation situations correspond to different content arrangements.Vantage account detection makes platform attributes clearer, and activity records are responsible for explaining the user's level of attention.

Users who have already had specific inquiries

The third category of users has already inquired about a certain service, trading tool or platform content. This type of information usually has relatively clear questions, and subsequent communication is suitable for continuing the original theme.

Done via Digital PlanetAfter the Vantage account is opened and screened, you can confirm which of the consulting users have registered on the platform. For users who have already subscribed, you can continue to explain the content of their consultation directly; for users who are in the understanding stage, basic information related to the problem will be provided.

There is no need here because the other party isVantage users completely change the direction of communication. The original consultation record is still the focus of the content, and the account status only helps choose a more appropriate way of expression.

For example, the same consulting market analysis tool has been openedVantage users can see an introduction that is closer to the usage scenarios of the platform, while other users can first understand the role of the tool itself.

Do not put the three types of users into the same task

If you mix information subscriptions, activity participation and specific consultation users, even if they are all filtered outFor those who have opened accounts on the Vantage platform, subsequent content is still prone to deviations.

Information users pay more attention to continuous updates, activity users are more familiar with a specific topic, and consultation users hope to obtain information directly related to their own problems. A more practical arrangement is to first retain the stage the user is in, and then proceed through Digital Planet respectively.Vantage account status identification.

After completing the filtering, three clear groupings can be formed:

lAlready activatedFinancial content users of Vantage;

lAlready activatedUsers participating in Vantage’s activities;

lAlready activatedConsulting users of Vantage.

The three types of people all have platform attributes, but the reasons for entering the communication range are different, so the content suitable for receiving is also different.

Different countries continue to maintain their independence

If the target users come from multiple countries, they can be processed separately by market. English users, Spanish users and other language users should not mix the same set of content, and event time and market topics can also be arranged according to the region.

digital planetWhen checking Vantage accounts, you can retain the original country grouping. The filtered platform registered users directly enter the corresponding language and market tasks, and do not need to be split again after the detection is completed.

This method is suitable for long-term updates. Newly added content subscribers, active users and consulting users will be grouped according to country and source, and then confirmed regularly.Vantage account status.

Account status is the basis for classification, not all information.

Vantage account status identification can indicate whether a user has opened the platform, but what really determines the subsequent content is the user source, focus topics and communication stage.

Digital Planet SupportVantage account opening screening can identify platform account users from target information. Combining test results with information subscriptions, event participation and consultation records can form a clearer classification of people.

For the promotion of trading platform related content, first confirmVantage account status, and then arranging information according to different communication stages, can prevent all users from seeing the same content, and can also make the usage direction of people who open accounts on the platform clearer.

 

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