How to screen new people in TG group? Not all Telegram users are suitable to be directly added to the group
If you only look at the number of people in a Telegram group to attract new members, a problem will easily arise: the number of members increases very quickly, but there are very few people who actually read the content, participate in discussions, and consult about products. What is more important for new TG group screening is to first check whether the user matches the group theme, and then confirm whether the customer has a Telegram account foundation, and then put people who may actually be interested in the content into subsequent community operations.
A large number of group members does not mean that the quality of recruiting new members is high.
a group of followersFrom 500 people to 5,000 people, it seems that the growth is obvious, but if the new members have nothing to do with the group theme, there will often only be a large number of silent users added later.
For example, a person who engages in cross-border e-commerce operations and exchangesIn Telegram groups, truly valuable members may come from:
Active consultation on the official website;
historical customers;
Registration for industry events;
Already a member;
Product content followers;
Advertising forms leave users with needs.
These people themselves have already had a certain relationship with the business, and they will subsequently enterAfter joining the TG group, it is easier to understand what is being discussed in the group.
If it is just to increase the number of people and include accounts that do not understand the group theme at all, although the number of people increases, interaction and retention may not increase simultaneously.
Before recruiting a group, confirm whether there are any customersTelegram entrance
When there are many mobile phone numbers for existing customers, not every number is activated.Telegram.
soBefore recruiting new members to the TG group, you can first screen from the account channel level.
Digital Planet SupportTelegram number activation related detection can sort out the basic status of TG accounts in existing customer numbers. For example, data such as historical customers, official website inquiries, event registrations, etc., if you plan to continue operating through Telegram, you can first confirm which numbers have the corresponding platform entrance.
This step mainly solvesThe question "Does the customer have TG channels?"
As for whether this person is suitable for joining a certain group, it still depends on the source of the customer and the direction of interest.
haveTG accounts may not be suitable for joining the same group.
If the Telegram account is normal, it only shows that communication channels exist, but it does not mean that the user is interested in all groups.
For example, the sameTG has opened users:
A customer has been inquiring about e-commerce business in Southeast Asia;
Another client is focusing on EuropeB2B purchasing;
If two users enter groups with completely different themes, the degree of content matching will naturally be different.
Therefore, new filtering can continue to be combined with the original business tags, such as:
What products do customers pay attention to;
From which market?
What have you consulted before?
Are they new customers or old customers?
Has there been renewed demand recently?
This information is better than a single"Telegram has been activated" can better determine which group the user is suitable to join.
It is best to attract new customers to the TG group by theme, rather than putting all customers together.
When there are large differences in customer types, it is often difficult for a large group to satisfy everyone at the same time.
For example, it can be divided into:
Product exchange group;
customer service group;
Industry information group;
old customer base;
Regional market groups.
This way you will have a clearer direction when recruiting new people.
A customer in the Japanese market can enter the corresponding regional content group. Customers who have already completed transactions can enter the after-sales or regular customer group. Those who are just beginning to understand the product are more suitable to enter the group with more basic introduction and case content.
The clearer the group topic is, the easier it will be for users to stay after joining.
Filter from existing customer dataTG users are usually better managed than blindly recruiting people.
DoWhen a Telegram group grows, existing customers are actually a very important source of new recruits.
For example, in the past, throughIf real customers who have left their contact information on WhatsApp, official website, email or customer service system are interested in the product or business, they can use Telegram as a new portal for content and services if the customer is willing to join.
Compared with completely unfamiliar accounts, this type of user at least already knows who you are and what you do, and the group content is more likely to be related to his needs.
Digital Planet can help organize on the front endBased on the Telegram account, customers who already have TG channels are first distinguished, and then subsequent community operations are arranged according to region, product and customer stage.
After new members join the group, do not immediately be bombarded with advertisements
Recruitment is only the first step.
a lot ofThe TG group is well screened at the beginning, but after entering the group, all users see are product links and promotional information, and they remain silent in the end.
After new members enter the group, it is more appropriate to see some useful content first:
What problems does the group mainly solve?
Common product or business information;
Usage skills;
Industry information;
Simple case;
FAQ;
Topics recently discussed in the group.
Let users know the value of staying first, and then slowly enter into product and business communication. It is usually easier to form a long-term relationship than continuous sales as soon as you join the group.
Active members and silent members should also continue to be distinguished
After the TG group has been operating for a period of time, the group members will continue to differentiate.
Some people often read the content and reply, some only appear occasionally, and some have not had any interaction for a long time after joining the group.
At this time, there is no need to forcefully contact everyone for active data.
You can focus on:
Members who take the initiative to ask questions;
Users participating in discussions;
People who have recent product needs;
People who have switched from group chat to private chat for consultation;
Users whose historical customers reappear.
Long-term silent members will continue to be covered through normal group content and do not need to be contacted individually frequently.
In this way, group operations will start from the very beginning"Pulling people" gradually shifted to "identifying people with real needs."
In the end, TG group pulls new screenings for retention and conversion.
The real value of a Telegram group is not how many members are displayed in the background, but how many people are willing to continue to watch the content, participate in interactions, and actively consult when needed.
soThe screening of new people in TG groups can be divided into two levels: first, confirm through Digital Planet whether existing customers have Telegram account foundation, and then decide whether it is suitable to enter the corresponding community based on the customer source, product interests and group themes.
The front-end screens the crowd for a more consistent match, making it easier to carry out subsequent welcome content, interactions, private chat conversions and old customer maintenance.
if inIf you have any questions about TG group new screening, Telegram account detection, customer number compilation or data preparation before community operation, you can directly contact Digital Planet official customer service. Digital Planet provides free consultation and can assist in choosing a more appropriate data screening method based on actual customer sources, target markets and group operation scenarios.
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