Made in Japan, Taiwan, Thailand and other marketsWhen developing LINE customers, you will discover a reality: not every LINE user is a "customer", and not every account is worth your time to add friends, send messages, and do operations. What is truly valuable is what can bring about purchases, cooperation, and repeat purchases.Business users.

If you want to improve reach efficiency, you must first distinguish between ordinary users and business users. The following article will tell you directlyHow to quickly identifyLINE business users.

1. Look at nicknames and avatars to identify the most intuitive business signals

Business accounts often leave obvious clues in the local market, such as:

lThe nickname appears with the words brand name, store name, and wholesale.

lAvatar shopLOGO, product pictures, not selfies

lBackground images display products, shelves, price lists, etc.

Most of these accounts are used for business purposes and are less likely to remain silent and not reply, so they are priority targets for follow-up.

2. Look at the account profile to determine whether it has commercial use.

Many business users will proactively write in their introduction:

lBusiness hours

lStore address

lOfficial website

lProduct category

lPromotional text or price tips

The clearer the introduction, the more it shows that the other party willLINE serves as a communication channel and cooperation is possible.

3. Look at the friend structure and group status

Common characteristics of business users include:

lThe number of friends is obviously too high

lJoin multiple industry groups

lRegularly participate in the local trading community

lBehaviors are concentrated in fixed areas (such as beauty, clothing, catering, etc.)

These signals indicate that the account is truly active and maintains interactions with multiple customers, making it easier to generate business exchanges.

4. Look at interaction habits: business users will not remain silent for a long time

commercial useLINE accounts usually:

lRespond to messages quickly

lRegular status updates

lQ&A using stickers or text

lShare official content or announcements

If you find that an account has not read messages for a long time, does not change the avatar, and does not update information, it is probably not a business account.

5. Combined with the detection results of Digital Planet"Second confirmation"

In order to avoid misjudgment, customer numbers can be imported into Digital Planet for identification. The platform can determine whether an account has commercial value through multiple dimensions, including:

lAccount recent activity

lWhether to bind a real device

lWhether it has cross-platform binding capabilities (such asLINE+WhatsApp）

lWhether to use high frequency communication mode

lAre you a high-value card segment user?

These test results can help you quickly distinguish:

lBusiness users who can focus on following up

lobservable users

lLow quality accounts not worth the time investment

6. Usage strategies after screening for commercial users

After filtering is complete, it can be used in the following ways:

lpriority user: Contact immediately, send information, invite to join the group

lsecondary user: Activate through content, coupons, and guidance information

lOrdinary user: Maintain low-frequency communication and observe subsequent behavior before making a decision.

lNot recommended to follow up: Eliminate directly to avoid wasting resources

As long as the categories are clear, it will be easier to follow up.

identifyIt is not difficult to become a LINE business user. The key is to read accurately, screen quickly, and follow steadily.