What is the difficulty in acquiring accurate customers for Bybit? Why are there many lists but low

Last month, a friend who runs an encryption community talked to me about his confusion. He has a copy in his hand"Good resource list", thousands of Bybit accounts, seems to be a considerable number. So he organized a trading strategy sharing event, but only a few people signed up, and even fewer actually participated in trading.

He repeatedly checked the copywriting and activity rules, and even wondered whether the market was too bad. But the real problem actually lies in the earlier link.——Bybit failed to achieve precise customer acquisition.

A large list does not mean it is accurate. Having many registrations does not mean that you are active. DoBybit account screening, if you only look at the quantity, you will almost certainly encounter the problem of low conversion later.

There are so many lists, why is there still no one trading?

many people are doing itWhen Bybit registers an account and detects it, as long as it is confirmed that the account exists, it will be considered that it can enter the promotion pool. But the real situation is that the registered accounts may include a large number of silent accounts, test accounts, or even abandoned accounts.

When these accounts enter the marketing process, a phenomenon will occur: the number of contacts is high, but the response rate is low.

existIn Bybit's transaction activity analysis, if it is found that a large number of accounts have no trading activity for a long time, then there is a structural problem in the list itself. The core of Bybit's precise customer acquisition is not to expand the sample, but to increase the active ratio.

What exactly does a precise customer mean?

many people are rightThe understanding of "precise customers" remains at "people who are interested in transactions". But in the Bybit user scenario, precision means more specific characteristics.

Precision customers usually have:

lHave ongoing trading behavior

lFund size is relatively stable

lSensitive to market fluctuations

lHave a certain risk tolerance

if doingWhen Bybit trades user screening, it does not differentiate between novice accounts and active trading accounts, so the promotion strategy will naturally lose focus.

For example, pushing complex contract strategies to novice accounts that have just registered often has unsatisfactory results; conversely, pushing basic introductory content to high-frequency traders will also be difficult to generate interest.

Why the more lists there are, the lower the conversions are

A common misunderstanding is"More is better." In fact, when the list structure is chaotic, the more data, the more difficult it is to manage.

Imagine if a list contained:

l30% are accounts that have no transactions for a long time

l20% are low-frequency water-testing users

l10% are abnormal accounts

Then the proportion of accounts with real potential is not high. Even if the overall number is large,Bybit’s precise customer acquisition effect will also be diluted.

This is why more and more teams are beginning to pay attention toBybit account screening and hierarchical management, rather than simple expansion.

How to optimize customer structure

If you want to increase conversions, you must first optimize the structure rather than changing the activities.

You can start from several directions:

lcombineBybit transaction activity analysis, screening accounts with recent continuous trading behavior

lDifferentiating novice users from high-frequency traders

lEliminate accounts that have no login or transaction records for a long time

When the data scale is large, manual screening efficiency will decrease significantly. At this time, batch identification can be completed with the help of systematic tools.

digital planet as global244 national social AI number screening platforms support multi-dimensional account status identification and hierarchical management, which can help complete Bybit account screening and activity identification and improve screening efficiency. The platform supports free trials, which is suitable for testing the screening effect with a part of the data first.

The true meaning of accurate customer acquisition

Bybit's precise customer acquisition is not about "finding all users", but "finding the most suitable part".

When the customer structure is clearer:

lThe promotion rhythm will be more stable

lSocial interactions are more natural

lActivity participation rates are more concentrated

The value of a list never lies in its thickness, but in its density.

Rather than repeatedly expanding the data size, it is better toBybit user data screening is solid. Only when the filtering logic is clear enough, the conversion rate will slowly increase.

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